Project Management
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Cosmo,Inc 2024 Marketing Plan
In a 10-week project timeframe, a new marketing plan was developed for wearable technology running for 6 months to increase Cosmo, Inc market share by 25%. In addition, the customer base needed to be increased by 20% by identifying unknown customer segmentations in the current market and in the competition. Utilization of social media through predictive analytics techniques to help identify known and unknown customers. Improve customer experience with improved services of people, devices, and content.
Project Objectives |
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Project Charter |
